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About Us

Let us change the way consumers experience your brand. CatalystCreativ is an experience studio partnered with Downtown Project. We design educational and inspirational experiences with an intent focus on engaging millennials. To learn more, download our overview deck.


Downtown Project Container Park - CatalystCreativ
Founded in 2012 in partnership with Downtown Project, CatalystCreativ is an experience studio that designs educational and inspirational experiences that engage millennials.


Our mission with Downtown Project is:

  • to provide a window for the rest of the world into the project
  • to create unique and meaningful experiences in Downtown Las Vegas
  • to encourage guests to engage with the project beyond Catalyst Week or Creativ Week and spread the message of Downtown Project to their own communities.

Within the Vegas community, we are mostly recognized for Catalyst Week, a monthly event and speaker series of carefully selected influencers, which help inspire and educate the Downtown Las Vegas community.

Ripple of Impact

Hire CatalystCreativ to help you create a ripple of impact – here’s how:

  • Attend a Catalyst Week or Creativ Week

Catalyst Week: for changemakers, influencers, and social entrepreneurs

Creativ Week: for influencers specifically working in creative industries such as media, arts, design, and entertainment

  • Co-curate a Catalyst Week or Creativ Week with us

Work side by side with our team

Allow us to gain insight into your community and your needs

  • Hire us to plan your next big conference in the style of Catalyst Week using the city of Downtown LV as a landscape
  • Bring us on as your community design firm to help you create a ripple of impact in your community and the world

Our work is based on an educational methodology, rooted in the belief that we can create events that encourage and increase engagement. This engagement is what we ultimately strive to measure, and as a company we have studied a taxonomy of engagement that includes seven distinct levels.


When we strategize and ideate for a client , we design and execute all events, activations and campaigns as classrooms. Within that classroom we create customized experiences with a specific curriculum, the end goal of which is to engage participants around making a difference.


We strive to bring the outside world/community into the classroom, and bring the classroom to the outside world/community, since environment based education is proven to result in higher levels of engagement.

“CatalystCreativ Team – I wanted to personally thank all of you for an amazing week. I had a great time in Vegas at Creativ Week. I was inspired by everyone I met and look forward to staying connected.”

“I just wanted to thank you for a great time this past week and for all your hard work. I had a lovely time and met some great people. But more importantly, you might be happy to learn that this trip has completely transformed my opinion of Las Vegas. What you guys are doing in downtown Vegas is, in a word, inspiring.”

“You all did an outstanding job of producing the week. Wow! High energy, lots of substance and plenty of fun. My big take-aways for the week included how awesome the divergent thinking was and how kind and collaborative the people involved in DTP are.”

“Catalyst Week was a Catalyst that changed the trajectory of my life, both professional and personal!”

CatalystCreativ & Downtown Project


During the fourth week of each month, CatalystCreativ partners with a new co-curator individual or organization to create Catalyst Week, an experience for 40 influencers and tastemakers that provide a window into Downtown Project in Las Vegas.

Learn More



CatalystCreativ Blog

Cat del Valle Castellanos

Writer and entrepreneur behind CatCastellanos.com, Cat del Valle Castellanos has been a perfectionist from birth. In 2005, she suffered from a bacterial meningitis infection which left her in and out of hospitals for nearly two years. Determined to overcome her setbacks, she only worked harder despite suffering from PTSD from that time in her life. She shares her story with Catalyst Week attendees to show how it takes vulnerability to build a

Read more

Mitchell Wade

Mitchell Wade, founder of Mapps Lab, has a background working for both multi-million dollar companies and government think tanks. A self proclaimed “nerd” he talks about using visual storytelling to conquer big problems in the world and challenges filmmakers to create content that inspires everlasting

Read more

Andrea Foertsch

Andrea Foertsch is the founder of Disruptive Space, which develops workplace strategies for The Innovation Economy. She talks about how art and coworking spaces can create community and the catalysts in her own life that led her to this

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Robin Greenspun

Robin Greenspun is Producer and Director at L Tothehighestpower Productions. Having lived in Las Vegas for over 60 years, she speaks about the changes she’s seen the downtown community go through during her lifetime and the influential role media has played in

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Daniel Park

Daniel Park, a musician based out of Las Vegas, treats Catalyst Week attendees to a live set of original songs and covers of music from popular films. He uses a looper to incorporate both his acoustic guitar and violin into the performance. Iris (Goo Goo Dolls Cover) Runaways A Whole New World (Aladdin Cover) Marching On Creep (Radiohead Cover) Sidewalk

Read more

See Full Blog


Amanda Slavin

  • CEO & Founder
    Email: amanda@catalystcreativ.com
    Founded CatalystCreativ: October 2012
    Where you can find me: LA 20%, Vegas 60%, Conferences around America 20%
    The best part of my job is: Meeting and working with amazing people
    Professional Profile: Click Here

Taylor McPhail

  • Events & Production Coordinator
    Email: taylor@catalystcreativ.com
    Started CatalystCreativ: January 2015
    Where you can find me: Las Vegas 90%, Exploring New Places 10%
    The best part of my job is: Making a difference in the Las Vegas community through education and hospitality.

Evelyn Sabino

  • Communications & Events Manager
    Email: evelyn@catalystcreativ.com
    Started CatalystCreativ: September 2014
    Where you can find me: Las Vegas 75%, Discovering Pockets of the World 25%
    The best part of my job is: Enjoying meaningful conversations with global influencers
    Professional Profile: Click Here

Robert Fowler

  • Senior Vice President
    Email: robert@catalystcreativ.com
    Started CatalystCreativ: January 2013
    Where you can find me: Vegas 60%, New York 30%, Producing Catalyst events around America 10%
    The best part of my job is: Creating beautiful events that leave an impression.
    Professional Profile: Click Here

Mike Mason

  • Creativ Director
    Email: mike@catalystcreativ.com
    Started CatalystCreativ: August 2013
    Where you can find me: Philadelphia 85%, NYC 10%, Vegas 5%
    The best part of my job is: Creating visual identities for us and our brands.
    Professional Profile: Click Here

Danielle Robin

  • Director of Content Strategy
    Email: danielle@catalystcreativ.com
    Started CatalystCreativ: February 2013
    Where you can find me: NYC 85%, Vegas 10%, San Francisco 5%
    The best part of my job is: Choosing the right speakers for events and training them.
    Professional Profile: Click Here

Nicole Baker

  • Content Coordinator
    Email: nicole@catalystcreativ.com
    Started CatalystCreativ: May 2014
    Where you can find me: New York 50%, Connecticut 50%
    The best part of my job is: Sharing our company’s mission with others through social media outreach.
    Professional Profile: Click Here

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